
100+ câu trắc nghiệm tiếng anh nghành hệ thống thông tin quản lý có đáp án - Phần 4
30 câu hỏi
Nike's use of celebrities to market their products
PayPal's online person-to-person payment system
Amazon's one-click shopping
Ping's golf club customization
Apple's iTunes
Chọn đáp án A
Business processes are usually ensconced in an organization's culture
A business firm is a collection of business processes
Business processes influence the relationship between an organization and information technology
Business processes are typically unaffected by changes in information systems
Business processes are a collection of standard operating procedures.
Chọn đáp án D
Network economics model
Demand control model
Competitive advantage model
Agency costs model
Competitive forces model
Chọn đáp án E
Consulting firm
Startup firm
Fortune 500 firm
University
Midsize manufacturer
Chọn đáp án C
Disruptive technologies radically change the business landscape and environment
Disruptive technologies may put entire industries out of business
Disruptive technologies may be substitute products that perform better than other products currently being produced
Disruptive technologies may sometimes simply extend the marketplace
Firms that invent disruptive technologies as first movers always become market leaders
Chọn đáp án E
Psychological
Microeconomic
Sociotechnical
Behavioral
Macroeconomic
Chọn đáp án B
Sees the supply chain as the primary activity for adding value
Highlights specific activities in the business where competitive strategies can best be applied
Enables more effective product differentiation
Categorizes five related advantages for adding value to a firm's products or services
Categorizes four basic strategies a firm can use to enhance its value chain
Chọn đáp án B
Niche customization
Mass marketing
Micromarketing
Micro customization
Mass customization
Chọn đáp án E
False
True
Chọn đáp án B
Nike's use of technology to improve its product offerings
Bank of America acquiring Countrywide Financial Corporation to reach a large pool of new customers
Blockbuster combining traditional video rental with online video rental
Amazon's use of the Internet to sell books
Walmart's order entry and inventory management system to coordinate with suppliers
Chọn đáp án B
Identify the business ecosystem the distributor is in
Set up a strategic transition
Implement a strategic transition to the new system
Perform a strategic systems analysis
Benchmark existing systems
Chọn đáp án D
GUESS and the fashion ecosystem
Nike and the athletic apparel ecosystem
Apple and the mobile platform ecosystem
Citibank and the ATM ecosystem
American Airlines and the computerized reservation ecosystem
Chọn đáp án C
Best practices
Benchmarking
Strategic systems analysis
Secondary activities
Value chain analysis
Chọn đáp án B
Provides entirely Internet-driven services or virtual products
Uses Internet technology to maintain a virtual storefront
Uses networks to link people, assets, and ideas
Is limited by traditional organizational boundaries
Uses Internet technology to maintain a networked community of users
Chọn đáp án C
False
True
Chọn đáp án B
True
False
Chọn đáp án B
True
False
Chọn đáp án A
Is unrelated to the number of people that use them
Decreases according to the law of diminishing returns
Increases due to higher marginal gain in output
Decreases as more people use them
Increases as more people use them
Chọn đáp án E
Service
Operations
Inbound logistics
Technology
Sales and marketing
Chọn đáp án D
False
True
Chọn đáp án B
Decreasing switching costs
Enforcing standards that reduce the differences between competitors
Encouraging the entry of new competitors
Building industry-wide, IT-supported consortia and symposia
Raising the bargaining power of suppliers
Chọn đáp án D
True
False
Chọn đáp án A
Inbound logistics, operations, outbound logistics, sales and marketing, and service
Procurement, operations, technology, sales and marketing, and services
Organization infrastructure, human resources, technology, and procurement
Procurement, inbound logistics, operations, technology, and outbound logistics
Inbound logistics, operations, outbound logistics, technology, and service
Chọn đáp án A
Benchmarks
Best processes
Core competencies
Best practices
Value activities
Chọn đáp án D
Allowing operational employees to interact with management
Fostering synergies among departments
Encouraging the sharing of knowledge across business units
Providing better reporting facilities
Creating educational opportunities for management
Chọn đáp án C
A value web
Synergies
Net marketplaces
Core competencies
A value chain
Chọn đáp án B
True
False
Chọn đáp án A
Value web
Value chain
Consortium
Net marketplace
Support web
Chọn đáp án A
True
False
Chọn đáp án A
True
False
Chọn đáp án B
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